Weekends are one practical real estate agent workflow.
In Tuesday's issue I told you Gemini Omni is the only AI model in market where video is a real input and output in one prompt. Today you build a 90-second listing reel for Instagram or TikTok, built from photos you already have plus 15 seconds of phone footage you'll grab between showings. First build is about 30 minutes but by your third listing it will be under 7 min.
What you need
An active listing (or your most recent one)
10 photos your photographer already delivered
15-second phone clip walking from the front door into the main living space
Google AI Pro or Ultra plan, since Omni isn't on the free tier for video output
Step 1: Get your inputs in one place (5 minutes)
Pull the 8 to 10 photos into a single folder on your phone or laptop. Order them how a buyer would walk the property: exterior, entry, main living, kitchen, primary suite, outdoor space. If you have a drone shot or twilight exterior, save it for the final frame.
Open your phone camera at the front door, hit record, and walk in. 15 seconds. Don't narrate. Keep it steady and skip the artistic camera work.
Step 2: Build the prompt (5 minutes)
Open Gemini, switch to Omni, and upload your folder plus the walk-in clip. Then paste:
You are a luxury real estate marketing director making a 90 second vertical reel for Instagram Reels. Inputs: a 15-second phone walkthrough as the opener, plus 8 to 10 listing photos as the body. Pace: ambient and confident, not punchy. Each photo holds around 5 seconds. Captions to overlay: the property's address, the asking price, four specific features I'll list below, and a closing line with my contact info. Audio: soft instrumental music bed at 30% volume. End on the drone or twilight frame. The voice should feel calm and specific, like an agent who knows the property, not a marketing agency. (Add details)
Hit generate. The first build takes Omni 4 to 6 minutes.
Step 3: Refine (10 minutes)
The first output won't be perfect. Watch for pacing (anything held too long), caption accuracy (Omni occasionally guesses numbers wrong), music bed volume (often too loud out of the gate), and transitions between photos shot in different lighting. Reply to Omni with specific corrections: "the hold on photo 4 is 1 second too long; the asking price should read $X, not $Y; lower the music bed by 30%." Omni regenerates in about 2 minutes.
Step 4: Post (5 minutes)
Download the MP4. Post to your business Instagram as a Reel with a caption that includes the address, your contact, four specific lines about the property (a story about the seller, a neighborhood detail, an honest take on a quirk, what surprised you on the walkthrough), and a soft close.
If you don’t like the voiceover or music just use the embedded capabilities in the Edits app on Instagram to record your own voiceover and add your own native music.
What to watch for
AI of any kind can still invent details about the listing it sees in the photos. Accuracy is your job. Verify before publishing: square footage, room counts, architectural style, and appliance brands shown in photos. Leverage Instagram native tracks for your music.
Saturday, June 6 (9am–6pm ET) is my one-day workshop, Claude for Real Estate Agents. We don't cover Omni in the workshop. We build five Claude workflows where staying specific at scale is the whole point: sphere email sequences, landing pages and the kind of multi-step Claude Cowork projects that make a difference in your business. Sign up here.
-Matt
